Zoflora brings back popular sweet pea fragrance to mark 100 years

by Francesca

Zoflora – the UK’s #1 Disinfectant cleaning brand – is relaunching an old favourite. Sweet Pea will return as a limited-edition fragrance to celebrate its 100-year anniversary.

Sweet Pea – a delicate blend of sweet pea flowers and honeysuckle, on a comforting woody base – is an old floral favourite. In 1922, Zoflora developed the first fragranced Concentrated Disinfectants containing essential oils from real flowers. Today, Zoflora is used by millions of households to keep their homes hygienically clean and beautifully fragrant.

Developed by Zoflora’s expert perfumers, the limited-edition fragrance is available across four formats – Disinfectant Mist, Multipurpose Disinfectant Cleaner, Antibacterial Cleaning Wipes (108 pack) and Concentrated Multipurpose Disinfectant (500ml). All formats kill 99.9% of bacteria and viruses, whilst eliminating odours and filling spaces with beautiful fragrance.

Michelle Chadwick, Senior Brand Manager at Zoflora said: “Seeing the return of Sweet Pea is something we’ve been looking forward to unveiling as part of our 100-year celebrations.

“We hope it awakens the senses for those who might remember it while creating uplifting spaces for the next generation of Zoflora lovers too.  2022 is set to be one of our busiest years yet as we celebrate our heritage and place Zoflora in a strong category position for its next 100 years.”

The Sweet Pea fragrance is available for a limited period in Home Bargains, B&M, Asda, Onestop and Wilko stores.

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